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April 20, 2006

DAM in Broadcast

Five things you should know about DAM

The process that creates a centralized repository for digital files containing non-textual content, such as video recordings, still pictures, audio clips and graphical images, has several names — digital asset management (DAM), media asset management (MAM), digital asset warehousing and content management.

Posted by roymond at April 20, 2006 06:02 PM

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